

It proposes avertical mix integrating residential and corporate strata, along with a retailpodium, transforming the tower into a lived-in urban ecosystem. A Based on an in-depthanalysis of the redevelopment potential of the tower at 300 Léo-Pariseau, thisfeasibility study proposes a dual strategic approach—combining partialresidential conversion with an ambitious commercial repositioning—to restoremeaning and value to a Class B building that is currently underutilized. Thefirst approach creates a clear vertical mix, where residential spaces aresituated at the heart of the building, surrounded by vibrant commercial floorsand a retail base, reinterpreting the tower as a true inhabited urbanecosystem. At the same time, a more event-oriented and corporate visionredefines the building’s silhouette through the integration of strategicterraces and a contemporary architectural gesture, revealing a vibrant newidentity capable of attracting a high-end clientele while elevating thebuilding’s existing iconic character.